China Explained

Your China strategy may have started before you even planned one. Chinese players could already be discussing your game in local communities or creating unofficial localisation packs.
The question is: 𝙖𝙧𝙚 𝙮𝙤𝙪 𝙣𝙤𝙩𝙞𝙘𝙞𝙣𝙜 𝙩𝙝𝙚 𝙨𝙞𝙜𝙣𝙖𝙡𝙨?

Hiring a local marketer is a great first step—but succeeding in China takes much more than speaking the language. From platform algorithms and invisible rules to community culture and player expectations, discover what really determines whether a game becomes a breakout hit… or never gets noticed.