Leveling up in China
Side by side
with you.
Welcome to Panforia, your China-based task force and strategic companion for scaling games in China. We serve as an international bridge, combining a Western development mindset with deep local expertise to help studios navigate and thrive in the world's most dynamic PC gaming market.
We analyze, strategize, and shape your game's Chinese identity — validating player interest so you can enter China with confidence.
We spark market momentum by placing your games in front of the right audiences, on the right channels, with messages that truly resonate.
We turn interest into loyal advocates and sustained communities through on-the-ground events and hands-on community management.
Every game — and every stage of its lifecycle — requires a different approach in China. With native market expertise, established local channels, and strong industry relationships, we design bespoke, execution-ready strategies that make your China entry focused, efficient, and scalable.
As part of the ECI Games group, we bring decades of experience supporting hundreds of global developers and publishers reach players in China. Our team combines backgrounds from game development, publishing, and creator ecosystems, allowing us to bridge Western production thinking with Chinese player expectations.
We help studios build sustainable presence and player communities in China, not just short-term spikes. From first entry to long-term brand building, we position your titles — and your studio — for continued success across multiple releases.